Mind the Gap is powered by the staff of VisitBritain in the Nordics and the occasional featured guest. Whether you’re looking for the ultimate shopping experience, insider ideas from our staff or just inspiration for your up-and-coming trip to the UK, we will try to comply.

These are the authors:

Carl Strand
Hi, I’m Carl, consumer marketing manager here in the Stockholm office, which means I am responsible for all consumer marketing activities (websites, newsletters, blog, social media and campaigns) in the Nordics. I’ll give you my tips and hints about Britain, which will probably mostly be about music, films and sports – whether it’s about the most exciting British album of the year or the best pub to celebrate Tottenham Hotspur’s latest win!

Gary Robson
I’m the Nordic manager and European Marketing Manager at VisitBritain. An Englishman from the fair city of Durham in the North East of England. I’ve been living in the Nordics for the last 15 years or so (Stockholm mostly and a short time in Oslo).

I do a lot of travelling to Britain on business and pleasure. I’m mainly going to blog about the 3 F’s!!!! Football, food/drink and fashion.

Helene Hofverberg
I am 33 years old and originally from the region of Värmland, Sweden. I work in the Stockholm office, responsible for press & PR.

One of my favourite places in Britain (one of many…) is Jersey, a small Island in the English Channel. I used to live here for half a year. When travelling I especially look for a memorable stay at a unique hotel, guest house or B&B. Food & drink are important ingredients too. And the best way of experiencing a city is by foot, following my own interests rather than a guide book…

Jackie Ehrling
My name is Jackie. I have worked for VisitBritain for 12 years, and couldn’t have a better job promoting my home country! So watch our for my personal tips about fantastic Brighton. This city offers everything from Regency heritage to beachfront cool. Brighton has it all !

Jette Ward
My name is Jette Ward and I represent VisitBritain in Denmark. I enjoy travelling in Britain – north and south, east and west – both in my job and as a tourist. My focus is to assist the Danish travel trade and business tourism organisations, so they are able to offer an even better service to their customers. Part of my job is also to organise visits to different regions of Britain for this industry, and for members of the media.

Reading travel articles make most people happy, and the British Isles have so much to offer the visitor, whether it is for the first time or after numerous visits – there is always new things to explore and enjoy.

Kim Henrik Lovlie
I’m a 33 year young Norwegian working as a marketing executive in Oslo, Norway. My main task is keeping the Norwegian press, the travel trade and the business travel organizations up to date on various UK travel matters.

As an anglophile, I find it hard to pick out a sweet spot in Britain, ‘cause Britain has it all, Britain is brilliant!

Siska Soliman
I’m the Norwegian Online Marketing Executive and together with the Nordic marketing team, I create newsletters, consumer marketing campaigns and manage the website.

If you have a passion for fashion–stay tuned. I’ll give you my inside scoop about where you can find great bargains in UK and much more.

Towe Varland
As Online Marketing Executive, I am responsible for newsletters,websites and campaigns together with the rest of the marketing team. I’m also responsible for our social media.

I’m a 29 year old girl who likes travelling, skiing, motocross, dancing, swimming, singing, good food and everything else that makes life worth living. My fondest travel memory from the UK is the little town of Abergavenny in Wales. When I travel I like to see historic sights, architecture and beautiful nature, so my blog posts will probably mostly give you tips on that or something to do with my interests. But hopefully this blog will also open my own horizon to new adventures that I can share with you.


And then of course, we have our Special Guests:

Hans Fahlén is a famous Swedish TV host and travel reporter. In his younger days he was a mogul skier and competed for the Swedish national team. He still puts on his skiing equipment now and then, but he also loves to play golf.

Thomas Hindersson is a Swedish radio host and he’s been working for the commercial channel Mix Megapol for many years, but in 2009 he changed channel and is now working for “Lugna Favoriter”. He’s been entertaining our readers with video blogs from Manchester, Liverpool and London.

Ann Larås is a Swedish journalist who formerly worked for the Swedish TV channel, SVT. She recently published her new book Engelska Trädgårdar (English Gardens).

Titti Schultz
is one of Sweden’s most popular radio hosts. Together with Roger Nordin and Gert Fylking, she hosted the radio show Rix MorronZoo for a total of 10 years. In 2010 she decided to try something new. She is now running her own show called Titti &Benji on Rix FM. Titti lives in Stockholm with her boyfriend and their welsh terrier Alice. She likes chocolate and Hoa Hoa Dahlgren. And she’s afraid of snakes.

Måns Zelmerlöv is a Swedish pop singer, musical artist, and dancer. He’s major breakthrough came in 2007 with the song Cara Mia in Melodifestivalen, the Swedish national song contest. In 2009 he entered the contest with the song Hope & Glory and in 2010 he was on stage again – this time as a host – alongside Dolph Lundgren and another TV celibrity. In 2011 he is playing the lead role as Romeo – in Romeo & Juliet – in Stockholm. Måns enjoys football, tennis and golf.